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Pamela Bruner: The Key to Marketing Mastery for Energy Practitioners

Pamela Bruner Marketing MasteryIf you hate marketing or feel overwhelmed, stressed out or short on time and the very thought of marketing makes you want to bolt, this interview is for you.

Pamela Bruner was a struggling EFT practitioner who finally found the secret to marketing success. Her first foray into the world of big success was her masterful book, EFT & Beyond, in which she gathered the wisdom and stories of 29 EFT experts. Now she’s back with another fantastic offering.

Are you a Transformational Entrepreneur? Isn’t that a great name for someone who is an energy or health practitioners in business to help others expand their health and consciousness?

If you are one, you’ll do yourself a big favor to listen in on my short (30 minute) interview with Pamela, where she gives us 3 major tips (and a couple more) on how to shift your marketing from drudgery to delight. AND…she tells us what kind of numbers her own income in the past 18 months has been – woohoo! A far cry from struggling!

The Daring Dreamer Showcase: Interviewing Pamela BrunerI felt honored to be given a sneak peek into the Key to Marketing Mastery, her new course exclusively for Transformational Entrepreneurs, so I invite you to get the same revealing sneak peek – listen to this shorty audio: CLICK HERE or on the logo to the left to get to the interview.

Have fun! And here is where to get her program: http://YourMarketingMastery.com.

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Daily OM Course: Medical Intuitive Carolyn Sutherland

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Tara Reed, Artist and Art Licensing Expert

tara-reedThis week’s Daring Dreamer: Artist and Art Licensing Expert Tara Reed.

I invite you to pay close attention to this Daring Dreamers Showcase, because in a time when more people – especially artists! – are complaining about how hard it is, Tara has only seen more and more success. (Find her at ArtLicensingInfo.com)

Listen to this – it will surprise you and blow you away!

At a particularly powerful time in her life, she was smart enough to ask herself the right questions and listen to the answers and take action on them. She has given herself the gift of a powerful marketing seminar, which allowed her to learn how to do what her dreams came up with.

In this interview, you’ll hear how to ask the same kinds of educational questions so you, too, can fly through this trying time with freedom, fun and financial gain.

Artist Tara Reed is a mom and an artist whose business is licensing her art: making it available to compaines who place it on various merchandise. She calls herself an artist “by passion, not education,” because she has no formal art training, yet has made her work work for her.

During her 2004 divorce, she realized she had to make a decision:  take the safer route and get a traditional job with a boss and benefits, or continue with her desire to build her own business on her terms. As a Daring Dreamer, you can guess which she chose!

Only four years later, Tara created ArtLicensingInfo.com – the go-to site for artists to learn from a variety of experts in the art licensing industry. She’s passionate about teaching other artists what licensing is all about, why do it, and how to take the steps to do it.

IDYR-logo-1009-94sq-siteClick on the logo to the left or HERE to listen to our interview.

AND: This is fantastic – wait until you see this! If you are a creative professional, looking for a better way to work and grow your business, you’re going to love it!

Tara created The Goal Wheel for Artists™ (I use it, myself and love it – it’s easy to use because it’s designed for us right-brainers!). It is created specifically for artists and creative professionals who want to set & achieve goals while still working from a place of inspiration. Click HERE or on the logo below to get it!

tara-reed-goal-wheelIDYR

And if you would like to hear a great call Tara did for SEO (search engine optimization) for artists, go HERE.

Did you find this article and interview useful? Comments are open!

Kate Beeders, Business Success Coach

kate-beedersKate Beeders, Business Success Coach, uses MTT/EFT and LOA tools to get her clients out of the mud and into success. Listen in as she tells us about the hell-trip she transformed into “I can do anything I want!”

Kate shares with us what she does to increase her success; a couple of new business tips; and how the revelation “that I really could change my thoughts” has completely changed her life.

You’ll be inspired to hear how she left “safe corporate America” to live the life she chose, and how she is creating her independence; why climbing Le Gros Piton in St. Lucia was such a pivotal experience for her; and what she will be doing in the next 12 months – it’s NOT your “regular” goal!

Kate helps people eliminate whatever obstacles are blocking their success.  The powerful technique she uses is a Meridian Tapping Techniques (MTT/EFT). Kate combines the Law of Attraction with tapping to get optimum results.

Her radio show, “Tapping to Success with Kate,” can be heard on 1120 AM (in Boston) and also can be heard/seen live over the internet.  Kate’s show can also be heard on Energy Talk Radio in San Francisco and Spirit Bond Radio in the UK. She has articles published on emofree.com and selfgrowth.com.

IDYR-logo-1009-94sqI invite you to check out her website: SuccesscoachingwithKate.com, and you can either click on the logo to the left or CLICK HERE to listen to this week’s Daring Dreamers Showcase with guest Kate Beeders (approx 25 min).

Chaney Weiner, Trusting Yourself and Wealth Mastery

weiner

Chaney Weiner lost $30,000 and looks at it as a gift. Find out why, and what he heard the night before he moved all the way across the country….

Do you thank goodness for your so-called ‘goofs”?

How do you trust yourself after making such huge “mistakes”?

Chaney Weiner is an inspirational and transformational speaker and Founder of the Wealth Mastery Success Program.

12-11-logo-4-1hClick on the logo to the left, or Click HERE to find our interview–listen in and see what daring things Chaney’s going to do next!

He’s had 20 years of work and study from various disciplines that include fitness, psychology, communication, physiology, and neuroscience, and how to apply these disciplines into every day life in order to live an inspired and magnificent life.

weiner-bkChaney is also a facilitator of the Demartini Method which was developed by Dr. John Demartini

Get Chaney’s book here: Because This Is Your Life…: How To Live A Meaningful Life While Feeling Respected, Appreciated, And Recognized For Who You Are And All You Do

Chaney inspires people worldwide to achieve wealth in each of the 7 areas of life by discovering their own uniqueness based on what is most important to them, while reducing any fear they may have so they can live a magnificent and extraordinary life. You can find Chaney at WealthMasterySuccessProgram.com

Do You Have Great, Unshakable Support for Your Life?

ocean-of-love

One of the most precious things that can help make your life as great as you wish it to be is an unshakable support system.

Whether that consists of your family, friends, co-workers, business team or a great coach, that support is essential.

These are the people (or person) to whom you can go and feel safe, and by whom you feel loved and uplifted.

With them, you can open your heart, let your hurts fall out on the floor for examination and healing, without any judgement or criticisms or you-should-haves.

They stand by you

They love and support you with massive amounts of love as you be with that pile of scary stuff, deal with it, and decide what to do next.

They stand by you as you go through and transform your circumstances, attitudes, thoughts, or situations so you end up feeling good, so you feel open and delighted again.

hugYou know for certain that they have the uplifting energy and sweet, unbiased love and support that only someone who believes in you can give you.

You know for sure that, even if they don’t have any solutions for your problem, any new perspective through which to look, they still love you without judgement. And that they will be with you until and as you choose something new, something that does work for you.

You also know that, even if you don’t don’t like what they have to say, they will tell you the truth of their own experience; they will give you their opinion and perspective; and they will tell you how they feel.

And you know that they will never insist that you do anything their way–that yes, they’ll have their say, but they know that you need to make your own decisions that may even be in direct opposition to what they say or would do, themselves.

To have a person in your life
who will be this for you is mighty precious.

It’s a gift beyond measure. It’s like having a rock to lie down on in the sun and breathe in new light and life. It’s strength where there seemed, before, to be none. It’s a line to life when life itself seems impossible. It’s a mirror for the depth of your own power, the power that takes you where ever you want to go.

These are the kind of people who ask you what you’d like to get out of this situation, rather than joining you in blame, shame, resentment or pity parties. You’ve found a gem. What a gift!

Do you have a person like that?

If not, I invite you to become one, yourself, to at least one person.

You’ll find out what it’s like, to be that generous, that kind, that truthful. It will grow you faster than you can even begin to imagine. And one day you’ll see that you’ve had people like this in your life the whole time–you just never knew it. You just never recognized them.

If you do you have people in your life who love you and support you, who make you feel safe and like you can do anything you set your mind to, then send them love and gratitude, because they need it, too!

I send you an ocean of love.

 

Conquer These 3 Crucial Mistakes for More Effective Marketing

3-mistakes

Do you make these critical marketing mistakes?

If you don’t understand and resolve these three mistakes, your marketing will never be fully effective.

Whether you are a health practitioner or car salesman, a rank beginner or a seasoned executive, the powerful principles and easy steps I show you apply across the board.

I invite you to listen to the AUDIO of this eye-opener seminar I held, and discover for yourself these Three Crucial Marketing Mistakes so you can flip them over and  make your marketing easier and more fruitful.

Click on the Daring Dreamers Radio logo to the left to listen to this unique seminar.  You can download it for future reference, and you can get some really nice FREE goodies at the end of the recording!

Here are links to some of the resources I mentioned on the call: HOSTMONSTER.COM: hosting with unlimited sites, and way more;
ELANCE.COM;
SAMANTHA HARTLEY
at Enlightened Marketing for branding; AUDIOACROBAT: for recording, podcasts, videos, videocasts, and publishing on iTunes; and
ALEX MANDOSSIAN‘s report on repurposing your products.
Look for VAs (Virtual Assistants) here.

 

Does Your Brand Miscommunicate What Your Biz Is About?

samantha

Guest article by Samantha Hartley, Enlightened Marketing Expert

I once had a client, Greg, who came to me for assistance with his marketing.

He’d invested a fortune in his company but wasn’t attracting enough paying clients.

He was scraping by, waiting for the momentum to kick in.

And it wasn’t kicking.

Greg hadn’t been frugal about his marketing materials. They were developed by professional designers and copywriters and were polished and fashionable.  There was only one problem: they didn’t communicate his brand.

Who do you work with?

How do you help them?

What do you do for them that no one else can do as well?

Why should anyone choose you instead of the alternatives?

That’s what your prospective clients want to know. When people meet you or see your website, they’re asking, “How should I think about you? Where do you fit in the filing cabinet of my mind?”

Like Greg, many entrepreneurs who come to me for help with their marketing are actually struggling with an identity problem: they don’t have a clear one.

A brand is the unique identity of your business.

Your brand identity includes:

  • Who your intended audience is
  • What makes you the right choice for them
  • Why they should believe your claims

In Greg’s case, he could have ditched the expensive brochures no one reads, and the confusing web site filled with puzzling images and then just shared from his heart:

“I work with small business owners who are tired of hiring candidates who present well but don’t perform. I help them to identify the profile of the ideal candidate and the best way to select them. As a result, they hire the right one the first time, save money on training and make money by having a productive employee from the get-go. My system doesn’t rely on self-reporting, so profiles are more accurate, as seen by our 92% retention rate.”

What example would YOU give of a brand identity?

More often people think of the Nike swoosh logo or Starbucks’ green mermaid.

But those aren’t brands – they’re logos.

You may think of Big Mac hamburgers, Crocs holey shoes and iPod players.  But those aren’t brands – they’re products.

Positioning

Even for entrepreneurs and solopreneurs, brands need to be positioned, which means defining who they’re for and why they’re the best choice for them.

In the example above, we have an intended audience (small business owners) and a differentiator (very accurate profiles); this is the beginning of brand building.  In addition, you should articulate a brand promise (money saved on training and made on productivity) that lays out what to expect from an experience of your brand.

What’s your brand promise?

  • Volvo promises its cars are the safest.
  • Ben & Jerry’s brand promises innovative ice cream flavors and social responsibility.
  • FedEx promises your stuff will be delivered overnight.
  • I promise you can increase sales without selling out.

Unenlightened marketers skip this step entirely and doom themselves to commodity status.  Do you want to be just another entry in the Chamber of Commerce directory?  Of course not!  You want to be the Starbucks of your profession.

Starbucks proved the power of branding by transforming a measly pennies-per-cup beverage into an experience its audience would pay scads of money for.

They expanded the coffee playing field from simply aroma and flavor to include atmosphere, skilled service (not from wait staff, but “baristas”), fair trade and more benefits than my poor little truck stop coffee counter had ever heard of.

How can you transform your own commodity into a brand?

(Hint: differentiated value)

The irony here is that almost every business has a brand identity of some kind, just not necessarily the one they want.

I’ve heard people refer to “the expensive place,” or “that weird guy who does something health-related.”

They’ve called brands “cars for old people,” or “the ones made in sweat shops.”

Our task is to brand ourselves, consciously, with an identity, and work to make it at least as prominent in the minds of our audience as the other impressions they receive.

If you don’t do it, someone else will do it for you, and you might not like the results.

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© Samantha Hartley 2009 EnlightenedMarketing.com

 

Samantha Hartley, Branding Expert: Hints & Tips for Your Biz

samantha

I’m delighted to bring you dynamic entrepreneur, Samantha Hartley, who is an expert at helping business owners recognize and create their business brand identity.

If you have a business, this is important – and even more so if you have no brand identity, you’ll really want to listen to this week’s show.

What, exactly, IS branding?

Why do you need to be so conscious of it, and careful in its creation?

Most of us think of branding being your business card, how your brochures and other promotional materials look, your office, your websites, your Facebook pages and Twitter feed – even how you answer the phone!

Your brand identity is more!

Your Brand identity is at the root of all the things I listed above. Once you have created a brand identity that is aligned with your values, talents, gifts and the value you bring to the marketplace, it expresses

  • who you (or your business) are,
  • what you do for your clients, and
  • is your representative even when you’re not there to speak.

IDareYouRadio.comI invite you to click on the link or the logo to listen in to our powerful conversation where Samantha shares lots of hints and tips about branding, what it is and how you can up the oomph of your own.

Her tips will help you consolidate your thoughts and ideas about getting your brand created in a way that concisely and clearly communicates the value of your business.

Take her great brand assessment (free) at her site to see where your understanding of your business and its value and how you express it stands–you’ll get back a 5 to 11 page report according to the answers you give on the assessment. I took it, and learned a lot!

MORE: Take Your Biz to the Next Level!

I interviewed Samantha again for more info on branding, in case you’re at the point where you’re ready to take your business to the next level. I call it: Can People Find You Amidst the Marketplace Chaos?

IDareYouRadio.comClick on the I Dare You Radio logo to the left, or Listen to this important information HERE.

 We also created a shorter (12 min.) audio for you about the Branding Action Roadmap Course, which you can hear here (hear hear!): Are You Invisble in the Marketplace? The Branding Action Group will Save Your Pretty Butt!

Pamela Bruner, Millionaire Energy Coach: 5 Steps to SuccessClick on the Daring Dreamers Radio logo to the left, or LISTEN HERE

 

Elaine Nitz: Jumping from Programmer to EFT and Healing

elaine-nitz

Elaine Nitz is a Success Coach and Energy Healer, and is my guest this week on the Daring Dreamers Showcase.

Her new book, Release Your Limitless Self, Disarm Your Self-Sabotaging Trigger Phrases, is a fantastic resource of an enormous pile of setup phrases that you can tap on and use to literally disarm the phrases you hear in your everyday life that keep you from moving forward and creating the success you desire.

IDareYouRadio.comClick on the IDareYouRadio logo to the left to listen in as she tells what it took to move from being a programmer in the ultra-left-brain world to an intuitive energy healer!

You can find her at TapIntoYourDreams.com.

Click right here to get her book, Release Your Limitless Self! Disarm Your Self-Sabotaging Trigger Phrases

If you have ever felt confused as to what to say when you are tapping using EFT, the Emotional Freedom Techniques, relax and let this book serve you!

Release Your Limitless Self! Disarm Your Self-Sabotaging Trigger Phrases is a powerful collection of phrases and setup statements that help you find just what to say to get through the limiting beliefs and habits that have thus far stymied you in your quest to create and live a better life.

Is Your Audience Primarily Women? If Not, Why Not?

women-in-biz

Maybe you didn’t know that women control:

52% of businesses in the US!
70% of the spendable income!

Might want to update your thinking about women! Check out this article: Women in History, for more info and a good laugh of enjoyment at the amazing things we women have done!

Here are just a few:

star-yellow In 1845, Sarah Mather received a patent for the invention of a submarine telescope and lamp. This was a remarkable device that permitted sea-going vessels to survey the depths of the ocean.

star-yellowSilver Screen superstar Hedy Lamarr (Hedwig Kiesler Markey) with the help of composer George Antheil invented a secret communication system in an effort to help the allies defeat the Germans in World War II.

The invention, patented in 1941, manipulated radio frequencies between transmission and reception to develop an unbreakable code so that top-secret messages could not be intercepted.

star-yellowA unique safety elevator
was invented by multi-patent holder Harriet Tracy; and an important device for the lifting and transporting of non-ambulant invalids was invented by Sarah Sands.

star-yellowMargaret Knight was born in 1838. She received her first patent at the age of 30, eventually received some 26 patents. Her machine that made flat-bottomed paper bags is still used to this day!

Seth Godin’s Book, Tribes: We Need You to Lead Us

Seth Godin Tribes

I just finished reading Seth Godin’s book, Tribes: We Need You to Lead Us

If you haven’t picked it up yet, I’m thinking that you’ll want to if you have any interest at all in how our tolerance for push marketing is now close to zero, and instead we are actively drawn to, seeking and  cultivating more connection, relationships and passion.

He says: “A tribe is a group of people connected to one another, connected to a leader, and connected to an idea….A group needs only two things to be a tribe: a shared interest and a way to communicate….Human beings…need to belong. We want to belong to not just one tribe, it turns out, but to many….Tribes make our lives better. And leading a tribe is the best life of all.”

Connection

He discusses social media (twitter, facebook, etc.) and how there are literally thousands of ways to connect, and how, with just one idea, each of us is a leader. He says, “The market needs you…and your vision and your passion.”

As a staunch proponent of living life with passion, I am so excited to see this book and its celebration of the individual’s potential to co-create a world of more passion and heart-filled creativity.

Get his book here: Tribes: We Need You to Lead Us

Membership Sites: Beware of the Hazards of Free Trials

trial

You’ve probably seen many membership sites and one-month ‘free’ trial on websites. They’re a great idea – but I invite you to please be careful.

Some one-month ‘free’ trials don’t have end-of-trial notifications, and if you’ve forgotten you signed up, it can be a big surprise to get their charge on your card at the end of the trial time.

Here’s what I’ve learned to do:

I’m really choosy now as to what I sign up for! If I do decide to do the trial, I write on a sticky note the site name, my info (username and password), and the date I signed up for the trial membership.

If I have doubts as to whether I’m going to stay, I make a reminder to check with myself by a certain date so I can unsubscribe if I want to before I get charged.

If I know I’m going to stay, I add the site to my list of monthly payments that I make so it won’t be a surprise when my card gets charged.

Another thing.

If it’s a site where you could possibly enter all kinds of info and data, you may not want to put time and data into it so you don’t want to leave when the time the trial month is up.

Just wait! You’ve lived without the site until now–it’s OK to live without it until you make a final decision. Don’t put your data and info on it yet until you’re sure.

I’m talking about shopping cart sites, autoresponder sites, affiliate sites, web 2.0 sites–they know darn well if you start populating all the info fields with your data you’re not likely to leave.

Do your research first.

Avoid entering your email address or any of your personal info before you see if it’s the one you feel best about sticking with on a permanent basis.

If it’s a site where you get a lot for your money, and you feel good about the people who run it, and the integrity and quality of what you get, then don’t hesitate!

p.s. THE RIGHT SIGN: Maybe you’ve seen this video already, but I think it’s lovely. (And it’s a great example of what happens when you have the right marketing message!)

 

Joe Nunziata: Karma Busting and Practical Spiritual Selling

joe-nunz

Not too long ago, if you’d told Joe Nunziata, the Spiritual Selling expert, that he would be helping people become successful by understanding spiritual principles and clearing their chakras, he’d have laughed heartily.

He was pretty stuck, declaring bankruptcy twice and losing everything dear to him.

How did he shift?

Listen in, and you’ll discover what important book Joe read that helped turn his life around (one most of you may not have heard of), and the person he worked with for years who introduced him to the powerful information and processes that he now teaches so eloquently.

Joe reveals why forging into new territory can be so utterly uncomfortable for us, what to do about it, what your family role has to do with your success, and why you should stop thinking!

IDareYouRadio.comClick here or on the logo to the left to find out why he says “it’s not about what you do, it’s about how you feel.”

karma spir-sellYou might also want to check out my favorite two books of his: Spiritual Selling: How to Use the Attractor Sales System to Create Abundance in Your Business

and Karma Buster : Heal Yourself and Create the Life You Were Meant to Live

 

How to Write Thousands Without Feeling Nervous

write

It’s an amazing thing to have thousands of people read your emails weekly.

It used to frighten me at first, because my mailing list grew so fast, and I had never written to more than one person at a time before. I was so afraid I’d put people off.

But as I went along, I got more and more comfortable, because I shifted from, “Oh no, what if I blow it, what will they think about what I say,” and a whole slew of other fears. I was afraid of what you, the people on my list, thought of me, my work and what I had to say.

How do you sit down and write thousands of people?

People ask me all the time:

  • Isn’t it hard?
  • How do you keep from feeling overwhelmed?
  • How do you know what to write?

I was speaking about this the other day with a friend who also has a large mailing list. We were laughing about how hard it was at first to write these newsletters until we started thinking about it differently.

I told her how I think about my readers and carry them all around with me wherever I go, and she laughed and said, yeah, I do that, too.

Do you care? Really care?

After a couple months of writing my list, I realized how much I really do care about my readers, and how passionate I am about what I do and believe in, and about wanting you to have the very best of anything I can create or make available to you.

I started seeing that, if I didn’t believe in myself
or my work, my readers certainly wouldn’t!

So I asked myself this: if I was Jack Canfield or Oprah or one of those “out-there” people who are so passionate about what they do, what would I write and say?

What results would I want my readers to have?

How could I write about it all so my readers would really get what I was saying and get the Goods from my products and services?

Ahhhh, relief!

As soon as I started writing from that frame of mind, I felt such relief, because I understood that you wouldn’t have signed up for the newsletter if you weren’t attracted to *something* about what you see on my sites.

And I saw that the ones who unsubscribe are not criticizing or mad, they’re just not interested anymore, or feel overwhelmed, and my stuff is low on their priority lists. It’s OK. I stopped taking it personally, and started to get really excited about writing every week about what is important to me with people to who appreciate and get great benefits from it, too.

Cruising…

I take about an hour every day to cruise online, looking for things that tweak my oh-this-is-cool buttons. Stuff from TED.com, funny stuff, stuff from folks who have great programs or ingenious or innovative energy therapies or consciousness-raising ideas and solutions.

And I take the best of those and share them with you. It used to feel like work, long ago. But now it’s fun and I look forward to writing you, because I’m passionate about what I do.

The results I see people get from using the info I share is well worth the time it takes, and I get tremendous pleasure from carrying you around in my heart!

Are you just starting up?

So if you are writing or starting up a newsletter and you don’t know where to begin, start with what you love, what you are passionate about.

Tell your readers a little story like I just did–doesn’t have to be a long, drawn-out thing–and let them know who YOU are. We all crave connection, so give it to us who read you–don’t just tell us you have this or that to sell, week after week, because then it feels like all we are to you is a possible income source.

We want to know about you, what you think, and how your heart feels. Write from there, and your aligned readers will love you and your products and services. Anyone else will unsubscribe, and that’s OK!

red-heart-loveWrite from your heart!

Share yourself and your best offers!

Show us that you really understand and care about your readers!

We will then feel that, and respond accordingly.

Goodies

p.s. Make sure you check out the EFT Grab Bags–the first one is only a buck! Highly concentrated, intensely powerful audios and ebooks in each Bag. When you start with #1 and move through each one, you get exactly what you need at each stage to get you to the next step.

p.p.s. Thanks so much for all your wonderful comments about my audios and article on InspireMeToday.com! It was such a honor to be invited to be one of their Luminaries! Here it is if you missed it–just put my name in the search box.

 
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